Creative Director
Paradise Farms is a community supported agriculture farm located in Homestead, just south of Miami. Set across seventeen acres, the land is both fully operational and deeply intentional, guided by sustainable practices and certified through regenerative organic and USDA standards. The farm was founded by Karla and Dylan Dascal through a vision grounded in care for the land and community.
At its core, Paradise Farms is devoted to healing through cultivation, guided by regenerative methods and ancestral farming principles. What grows here extends beyond the soil, reaching into the homes and tables of the greater Miami area through an online farm store and a thoughtful approach to access.
My role moved across creative and operational layers, supporting the refinement of the brand with a focus on clarity and connection. This included collaboration with the team, content development, sales strategy, operational guidelines, product development, and copy shaped by the rhythm of the land.
2023